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#412: Seth Godin: The Story Behind My New Book, The Song of Significance

Business of Story

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The Rise and Fall of Agile

The original precepts of agile were about being clear about who's it for and what's it for. But like the quality movement, as it spread, people invented hand books to get certified. So they industrialized something that is as anti-industrial as you can make it. They're just trying a different set of wrappers around a certain kind of industrialization.

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