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E1110 The Next Unicorns E18: Ghost Locomotion CEO John Hayes builds self-driving kits for consumer vehicles, shares insights on cameras vs. Lidar, targeting highways, 5G’s impact on self-driving & more

This Week in Startups

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Navigating the Self-Driving Landscape

This chapter explores the engineering aspects of integrating self-driving kits across different vehicle platforms, focusing on American, German, and Japanese cars. It examines the pricing of the technology, target markets, and the ongoing debate surrounding the use of cameras versus LiDAR for object detection. The discussion also highlights the complexities and challenges of autonomous vehicle technology, including misclassification incidents and the need for intuitive driving responses.

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