MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

Why Prioritizing Zero-Party Data Will Be Integral To Marketing

MarTech Podcast ™ // Marketing + Technology = Business Growth

00:00

Leveraging Large Language Models for Marketing Success

Exploring the benefits of utilizing AI-powered language models like Gemini, Chachi PT4, Opus 3, and Lama 3 for personalized marketing strategies tailored to various types of businesses. Emphasizing the role of zero-party data and the transition from traditional chat systems to advanced language models for enhanced consumer engagement and data collection.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app