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5min chapter
How to improve Demand Gen for your SaaS business, with Chris Walker (Refine Labs)
The SaaS Revolution Show
Marketing - The Best Way to Get Things Done Outside of Product
Demanjen: I knew that i was going to run a company. I didn't know it was going to be a service company. And so with that said, am getting involved in marketing. This is really interesting, because i think i look at keting more holistically than people in this room, mites. The thing that i see is a lack of customer understanding, which then drives the product road map. You have two main paths that you can take - technical and commercial.
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