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16min chapter
Three Behavioral Science Tips for Better Marketing Results
Social Media Marketing Podcast
The Power of Behavioral Science in Marketing
This chapter highlights the importance of using behavioral science in marketing, exploring how understanding human behavior can enhance marketing strategies. The speakers discuss principles and tactics from behavioral science, emphasizing the power of social proof, providing reasons why, and using the word 'because' as an automatic compliance trigger.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode