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12min chapter
[GREATEST HITS] #134: Mariah Coz – Selling high-ticket programs on evergreen (without sales calls)
Creator Science
Evolution of Pricing Strategies for Course Creators
Exploring the journey of course creators from lower price points to high-ticket offers, discussing the challenges, misconceptions, and considerations in adjusting pricing over time. Emphasis on the value, support, and tailored services necessary for successful high ticket offers, with insights on transitioning and structuring offers for optimal client commitment and results.
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