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How to Make Buying Decisions
An analysis of 93 sales in propane fitness and the average between clicking. The first click on an ad to the point of cash with us is 43 days. If it's going to take 43 days for those people from first interaction to making a buying decision, that's a lot of time. And really you need to be taking that person through an opt in page into an email or to responder into sequences that respect the process that people go through. 95% of people who don't buy from cold ads typically get taken through a long follow up sequence and they buy in a month. They buy in two months if we teach them what we know now. We're not just trying to sell