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Mastering LinkedIn for B2B Sales: Insider Tips from Top Voice Jason Tan

Enterprise Sales Development (CIENCE)

CHAPTER

Building Connections through Social Engagement

This chapter highlights the significance of engaging target prospects on social media and the role of repeated interactions in building meaningful connections. It also explores the transition from public engagement to private conversations, emphasizing trust-building in sales, and introduces generative AI technology for crafting personalized comments.

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