
#237 Seth Godin, Founder of The Carbon Almanac
Bigger Than Us
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Empowering Collective Impact Through Climate Education
The chapter explores the motivation behind creating the Carbon Almanac to educate others on climate change in a friendly format. It discusses the challenges individuals face feeling uninformed and overwhelmed by complex issues like climate change, emphasizing the need for peer-to-peer organizing for collective impact. Additionally, it delves into the importance of transitioning away from fossil fuels towards sustainable alternatives, highlighting strategies like fair pricing and rebates for individuals.
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