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#140: Maurizio Leo – the sourdough bread blogger who became an overnight success

Creator Science

CHAPTER

From Hobby to Business: The Sourdough Journey

This chapter chronicles the speaker's transition from engineering to video content creation and sourdough blogging, highlighting pivotal moments in their journey. They discuss the surge in interest in baking during the pandemic, which catalyzed the growth of their blog and social media following. The chapter reflects on the importance of community engagement and the challenges of connecting with a rapidly expanding audience.

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