This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Apple Plays Havoc with Podcast Industry (411)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Impact of COVID-19 on the Podcast Industry and Monetization

This chapter explores how the podcast industry was affected by COVID-19, with some brands suffering due to a heavy focus on events while others thrived with strong digital media presence. It also discusses the acquisition of Industry Dive and transitions into a conversation about monetization and a new sponsored podcast.

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