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S8E19: From COO to CEO, and deciding to focus less on sales, with Rory McKeand (CEO, TSG)

The Impact Multiplier CEO

00:00

The Importance of Trust in Customer Success

In the past, TSD was very much a sales first organization. Now it's trying to change that by using trusted advisors who are not financially motivated and can pull on experts around them. The company is now seeing higher retention rates in many of its projects as well as smaller size needs.

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