
Ep 29: The Ultimate Guide to Email Marketing with Hilary Krueger
Social Media Money Makers
Leveraging Email for Business Growth
This chapter explores the critical role of email lists in driving business growth, emphasizing effective strategies for building and utilizing these lists. It discusses the importance of segmenting products to cater to diverse customer needs and engaging subscribers through value-driven content like quizzes and challenges. Additionally, the conversation highlights the balance between sales-driven and engaging communication, offering practical tips for maintaining audience interest and optimizing email frequency.
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