How to Align Marketing, Product, and Sales with Amplitude's CMO
Talking Too Loud with Chris Savage
00:00
The Urgency of AI in Marketing Transformation
This chapter delves into the fast-paced evolution of marketing driven by AI advancements and the urgent need for B2B companies to adopt data-centric strategies. It highlights the necessity for marketing leaders to foresee how AI will reshape workflows and to incorporate AI reasoning in their strategic planning.
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