The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

Kevin "KD" Dorsey on why every VP Sales should love copywriting, understanding how people buy, how to interview your customers, and why he hates the sales deck

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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Katy Ande - What Are You Doing Without Us?

Ask yourself six questions to get a full conversation. Then go into call recording and ask your prospect how they heard about you. Use the 'long day after work test' to find out what prospects are looking for in their new job. And then put it all together on an online platform so that doctors can see where they rank against competitors.

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