
Advertising and Competitors
Seth Godin's Startup School
00:00
The Ad Industry Is Going to Collapse
The ad industry is going to collapse as it's all fueled by this irrational ego buying. It is not fueled by ads that actually work. What they end of buying is what their boss wants. An now hit's goingto appen with twitter. People going to buy these ads on twitter, not because they work, but because they're visible enough in their little business community that they can brag about the fact that they were on this spot at twitter.
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