3min chapter

Ditching Hourly cover image

Ditching Hourly Fireside Chat with Ed Gandia and Jonathan Stark

Ditching Hourly

CHAPTER

Planning Out a White Paper - Is There an Opportunity?

There's an opportunity here to carve out a separate engagement and to do, you know, a paid paid strategy session or road mapping engagement for planning out this white paper. That shouldn't be part of the deal. You could within that engagement, or as a separate engagement, figure out the second piece, which is great. But that in and of itself is not going to get you all that exposure that you're talking about. So how are we going to leverage this tool to make sure that happens? You know, that could be its own engagement right there.

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