5min chapter

The Marketing Millennials cover image

295 - The Struggles of In-House Creative Teams with Jen Rapp, CMO of Superside

The Marketing Millennials

CHAPTER

Optimizing Holiday Marketing Strategies Through Creative Planning

This chapter highlights the vital role of testing marketing offers, especially during high-demand seasons like Black Friday. It advocates for early planning and collaboration with external partners to maximize creativity and efficiency in promotional strategies.

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