20min chapter

Lenny's Podcast: Product | Growth | Career cover image

Becoming evidence-guided | Itamar Gilad (Gmail, YouTube, Microsoft)

Lenny's Podcast: Product | Growth | Career

CHAPTER

Navigating Product Development: Lessons from Google Plus

This chapter reflects on the experiences of developing Google Plus and its integration with Gmail, revealing the pitfalls of opinion-based product management. It contrasts this with the successful implementation of the tabbed inbox in Gmail, underscoring the importance of evidence-guided strategies and user-centric design. Additionally, it introduces the GIST model, a framework aimed at enhancing product development processes through structured goals, ideas, steps, and tasks.

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