Why 40% of Business Content Actually Hurts Your Sales (And How to Fix It) with Amanda Holmes
Content Is Profit
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Legacy and Transformation in Business
This chapter explores the enduring impact of a pivotal business book, detailing its personal significance and the emotional journey of revising its content. The speakers share heartfelt anecdotes that intertwine personal experiences with the challenges of maintaining authenticity while meeting publisher expectations. They also address the evolving nature of marketing strategies and the necessity for businesses to adapt to a complex content landscape for effective engagement.
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