Stop Personalizing Your Cold Outreach, Do This Instead with Jordan Crawford
B2B Growth
00:00
The Sales Rap Is Going to Hit Everyone Else
"Our tools have created this problem. And so i will actually sell to founders and heads of marketing and say, don't flatfoot your sales team," he says. "I do not sell to individual estars on purposend, because because they are set up to fail."
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Transcript
