Lucid CEO Peter Rawlinson on Computer Automotive Engineering
Masters in Business
00:00
Innovative Design and Future Plans of Lucid
The chapter explores the innovative engineering behind the Lucid battery pack, focusing on integrating the motor and transmission to create a lightweight and high horsepower design for increased efficiency. They discuss pushing boundaries in compactness to optimize interior space and aerodynamics in the Lucid Air car, emphasizing features such as range, acceleration, and top speed. Additionally, the chapter outlines Lucid's plans for affordable future EV models aiming to compete with Tesla and reach a mass market audience by producing a million cars annually in the early 2030s.
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