The Toronto Public Library Taunted the Golden State Warriors

The Toronto Public Library taunted the Golden State Warriors and did it by using the one thing it has a lot of... Books. The city was on fire for the Raptors, and the library got in on the action. It was not just a creative way of supporting the Raptors but also smart marketing because it got media attention. When you get media attention, it's like your marketing budget just quadrupled.