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Cheapfakes, brainrot and sh*tposts: the online battles to woo voters

Inside Politics with Hugh Linehan

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Navigating Political Change in the Digital Age

This chapter analyzes the resistance to climate change measures in European politics, focusing on the evolving strategies of parties like Sinn Féin. It explores the impact of digital advertising, the effectiveness of targeted campaigning, and the challenges of engaging younger voters in a rapidly changing online landscape. Furthermore, the speakers reflect on the intimate nature of Irish politics and its differences from impersonal digital interactions, emphasizing the need for genuine connections in modern political engagement.

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