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11min chapter
The Podcast Game Plan for Small Marketing Teams in 2025 ft. Rachel Elsts Downey
Distribution First
Podcasting Foundations for Marketers
This chapter delves into the essential steps for starting a podcast, specifically tailored for marketing professionals. It emphasizes the need for clear goals and a strategic approach to prioritize brand-building and demand generation, while evaluating performance through relevant metrics. By focusing on relationship-building and creating engaging content, the chapter highlights the unique advantages of podcasting as a medium for deeper audience connections.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode