Episode 3: Call leadership
Decoding Sales
00:00
Using the Breadcrumbs in a Call?
Every single call is bespoke. That's the reason why I get nervous. I use these verbal aids to make sure I can buy myself time to think. Alex, you mentioned something really important to me at the beginning of the call around security being paramount even though you are looking at end-user usability. Can you talk to me a little bit more about that? What is security to you? Is it an infrastructure diagram we can provide or is it more something that end-user facing? There's all these bridge phrases that I practice and that I get other sales folks to practice that make it feel natural"
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