
In-Game Ads for Console and PC Games - Opportunity or Threat?
Deconstructor of Fun
00:00
Mobile Gaming
There are a mass of audiences across all ages. When you get to mobile gaming, you really get the more casual, old or female audiences. Games like candy crusher just enormous for reaching that younger demographic. And so i think players can start demandingthis of their free to play games as an optionality, choice. It doesn't make any sense if the players don't appreciate it.
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