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20min chapter
How Colossus built one of the largest investing-focused podcast networks
The Long Story with Simon Owens
Building a Podcast Network: Strategies and Insights
This chapter discusses the strategic focus of creating a podcast network that prioritizes ownership and quality over sheer volume. It covers topics such as nurturing engaging hosts, promoting cross-appearances among shows, and the evolving landscape of podcast consumption including the shift towards video formats. The chapter emphasizes the importance of brand management, audience engagement through newsletters, and exploring exclusive events as part of a sustainable growth strategy.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode