The Negative Effects of Michelin on Restaurants

KONUS says Alinea attracts far more customers through visual platforms like Instagram than from the Michelin guide. The late French chef Joelle Roboucheux once said that a single star came with a 20% bump in business. A number of chefs have attempted to give back their Michelin stars, citing creative pressures and unmetable expectations. In 2003, the chef Bernard Lozot committed suicide amid rumors that his restaurant would lose a star.