Is It Helpful to Think About Reach?

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Ramp is a weekly podcast that airs on Sundays. The host and co-host of the show, Ben Krakauer, has been writing for six years. He talks about how he stays fresh every time he writes an episode. How do you decide what to write each day? What does your process look like? Share your story with us at CNN iReport.

(00:00:00) Intro

(00:02:28) Packy & Ben’s Businesses

(00:23:08) Finding Your Audience

(00:36:01) VC Hindsight

(00:46:18) Creative Process

(00:57:52) Web3

(01:05:57) Advice for Content Creators

(01:14:59) All-In and Twitter

(01:23:54) One Last Thing

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Mixed and edited: Justin Hrabovsky

Produced: Andrew Nadeau and Rashad Assir

Executive Producer: Josh Machiz

Music: Griff Lawson

Not Boring - The Great Online Game - https://www.notboring.co/p/the-great-online-game?s=r

Not Boring – Schumpeter’s Gale - https://www.notboring.co/p/schumpeters-gale?s=r

Not Boring – Ramping Up - https://www.notboring.co/p/ramping-up?s=r

Not Boring – Ramp’s Double Unicorn - https://www.notboring.co/p/ramps-double-unicorn-rounds-behind?s=r

Stratechery – What Clayton Christensen Got Wrong - https://stratechery.com/2013/clayton-christensen-got-wrong/

Stratechery – Bubble Talk Revisited - https://stratechery.com/2020/bubble-talk-revisited-it-wasnt-1999-the-big-tech-basket/

Executive Producer: Rashad Assir

Producer: Leah Clapper

Mixing and editing: Justin Hrabovsky

Check out Unsupervised Learning, Redpoint's AI Podcast: https://www.youtube.com/@UCUl-s_Vp-Kkk_XVyDylNwLA

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About the Show

Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode, Logan goes behind the scenes with world-class entrepreneurs and investors. If you're interested in the real inside baseball of tech, entrepreneurship, and start-up investing, tune in every Friday for new episodes.