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Episode 247: Steven and Nick’s Rant Session

The MOVEMENT Movement

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Skepticism in Shoe Claims

This chapter critically examines the dubious claims made by shoe companies regarding injury reduction and the manipulative marketing tactics employed to support these assertions. The hosts highlight a specific study that shows little actual progress in reducing injuries despite brand claims, urging consumers to approach health statistics with skepticism. Additionally, the discussion explores the broader implications of such marketing on consumer awareness and the need for scientific literacy in evaluating footwear products.

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