14min chapter

Med Spa Success Strategies cover image

PR & Influencer Marketing for Med Spas - Interview with Reena Goodwin

Med Spa Success Strategies

CHAPTER

Building Media Relationships for Wellness Success

This chapter explores the vital role of national media coverage for medical spas and wellness businesses, emphasizing how it can enhance local marketing strategies. It offers practical tips for building relationships with journalists and influencers, highlighting the importance of engaging on social media before reaching out. The discussion underscores the value of authentic interactions and strategic pitches in gaining media attention, ultimately boosting credibility and marketing effectiveness.

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