When building a community, there's one principle that lays the foundation for every community and culture around the world: People Like Us Do Things Like This. It's a sense of tribalism and a concept that Seth Godin (a global thought leader, entrepreneur, best-selling author, and speaker) brought to the world more than 10 years ago. Here, Seth Godin and Ben Grynol talk about marketing, community, and what it was like to grow up in Buffalo, NY.
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🎙️ What Seth Godin & Ben Grynol discuss:
(00:06) - People like us do things like this
(04:21) - There isn't one Buffalo
(08:32) - The rise of the interview podcast
(10:45) - Professionals are expected to embrace consistency over authenticity
(14:05) - New media is exciting because it's always changing
(16:33) - Following the path to find the dynamics of the medium
(18:18) - How do ads create value?
(23:42) - Defining the culture to drive action
(26:18) - Respecting people who like loud music
(29:34) - How do you build community?
(40:52) - Building a new path for learning
🔗 Helpful links:
Become a Levels member: https://levels.link/itc
Watch the conversation: https://youtu.be/bim08ixEYtc
Transcript & show notes: https://levelshealth.com/podcasts/building-culture-at-a-startup-with-marc-randolph
Learn about metabolic health: https://levelshealth.com/blog
Find us on YouTube: https://youtube.com/levelshealth?sub_confirmation=1
📲 Connect:
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