The Diary Of A CEO with Steven Bartlett cover image

James Smith: How To Create The Life You’ve Always Wanted

The Diary Of A CEO with Steven Bartlett

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Authenticity in Social Media Branding

This chapter examines the speaker's journey in personal branding on social media, emphasizing the value of authenticity over popularity. They share experiences of engaging with controversial topics and reflect on the lessons learned from navigating public opinion and managing criticism. The discussion also critiques conventional fitness advice, advocating for personalized and educational approaches to wellness.

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