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Head of Instagram @Mosseri reveals secrets to grow in 2025 - 828

Build Your Tribe | Grow Your Business with Social Media

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Metrics of Engagement: Understanding Watch Time and Connection in Content

This chapter explores the impact of watch time and completion rates on content visibility, highlighting the significance of viewer engagement. It emphasizes a preference for shorter video formats that enhance connections, setting the platform apart from others that prioritize watch time alone.

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