Marketecture: Get Smart. Fast. cover image

Episode 82: Mario Diez on the state of contextual post Oracle's exit

Marketecture: Get Smart. Fast.

CHAPTER

Google's Decision on Deprecating Third-Party Cookies

The chapter explores Google's plan to deprecate third-party cookies in the Chrome browser through the implementation of a sandbox and potential dialogue mechanisms. It delves into the implications of this decision on cookie numbers, consumer experience, regulatory responses, and the delayed timeline. The conversation also speculates on the impact of upcoming changes in online tracking policies and debates the opt-in versus opt-out approaches, highlighting the potential winners and losers in the ecosystem.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner