3min chapter

Marketecture: Get Smart. Fast. cover image

Episode 86: Jay Askinasi tells us whether Roku is a streaming platform, an ad platform or a hardware company

Marketecture: Get Smart. Fast.

CHAPTER

The Vital Role of Agencies and the Creative Realm of Roku City

This chapter delves into the changing role of agencies in the media landscape, emphasizing their importance in guiding clients through a complex environment. It also introduces Roku City, showcasing how digital innovations are creating new advertising opportunities.

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