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🗞️ 𝗦𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 𝘁𝗼 𝗧𝗵𝗲 𝗣𝗣𝗖 𝗘𝗱𝗴𝗲.
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🔥 𝗪𝗮𝗻𝘁 𝘁𝗼 𝘁𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝘀𝗸𝗶𝗹𝗹𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹? 𝗝𝗼𝗶𝗻 𝗧𝗵𝗲 𝗣𝗣𝗖 𝗛𝘂𝗯!
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Chapters
00:00 Introduction to Bottom of Funnel Strategy
00:19 Welcome to the PPC Mastery Podcast
00:28 Guest Introduction: Aaron Young
00:55 The Myth of Advanced Strategies
01:52 Aaron Young's Journey in PPC
07:22 Defining the Bottom Up Funnel Approach
07:44 Implementing the Bottom Up Funnel Strategy
13:24 Lead Generation vs. E-commerce Strategies
16:47 Evaluating Campaign Success
21:30 Challenges and Considerations
26:14 Rapid Fire Questions
30:40 Final Thoughts and Advice
32:50 Conclusion and Outro
