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#4 Co-founder of Meritech Capital Partners Portfolio: Facebook, Salesforce, Yammer Paul Madera

Smart Venture Podcast

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Navigating Investment in In-App Messaging: The Braze Case Study

This chapter explores the due diligence process on Braze, focusing on its rise in the competitive in-app messaging market. It highlights the company's innovation, customer satisfaction, and the critical role of research in making investment choices.

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