The Growth Guide: Self-Improvement | Greatness | Impact | Creators | FI | cover image

Principles for clear thinking and confident writing with Ben Putano

The Growth Guide: Self-Improvement | Greatness | Impact | Creators | FI |

CHAPTER

How to Quantify the Outcome

If you have a way to quantify the outcome, I say go for it. Not every product or service is set up like that. There's a lot of different guarantees that work. You don't necessarily need it, but I know for a fact that would get more people through the door. So I'm aligned with you on that one. We're going to switch directions.

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