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Kipp Bodnar on Marketing Experiments at HubSpot and Harnessing HeyGen to Improve Conversion

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Exploring the Future of Distribution Channels in AI Technology

The chapter discusses the evolution of distribution channels in the realm of AI technology, highlighting the importance of novel methods for product success. It explores the impact of exceptional products and the potential for new ecosystems to create innovative distribution channels, while also considering the role of AI tools in enhancing marketing experiments.

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