Understanding your ideal customers and how to sell to them
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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Importance of Team Alignment in Selling a Product
The chapter discusses the significance of team alignment in selling a product and how the product team collaborated with sales to address customer needs. They also highlight the importance of communication between the sales and product engineering teams and how they used a feedback gathering process called 'problems to be solved'.
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