28min chapter

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Hunter Hammonds - Positioning pt. 2: How to scale to $1M+

Dive Club 🤿

CHAPTER

Design as a Business Solution

The chapter explores how design can solve complex business problems, using a personal experience with a financial services firm to improve user experience. It discusses scaling up from an independent designer to a seven-figure agency, emphasizing high-value consulting services over flashy projects. The importance of team building, delegation, and clear operational systems in business growth is highlighted, along with strategies for effective sales conversion.

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