Pilates Instructors Are Competing With Other Health and Wellness Facilities

Pilates instructors are competing with other health professionals and other health and wellness facilities. You want them to build the sign in about the routine and loving the process, which is that longer term stuff. But at the start, like you said, they're talking about feeling stronger, tall, sending taller, more flexible,. All of those sorts of things. And the result could be I get a dopamine hit during my session, right? Like it doesn't have to be this huge massive thing every time.