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The Transition to Subscriptions
In 2017, we launched Asterpad Studio. So originally at the time, it was just Asterpad and we introduced a new version that was like the professional edition of Asterpad. This is really before Apple had the big push on subscriptions. And so then we still kept the current one going. But if you wanted all of our advanced features, that was an AsterpadStudio. And you got to subscribe to that. We knew that at about $30 up front, we felt that that was way too cheap.