Marketing Mastery: League of Legends vs. Starcraft II in Korea

Len is joined by two special guests, Strategy Lead at Vortex Games Trent Murray and Head of Esports at Frost Giant Studios, Trevor "TorcH" Housten. From the glory days of Brood War in Korea to the modern era of "ded gaem", we go over the history of RTS esports, why it was overshadowed by other genres, and what the future may hold. In particular, Trevor has some insights to share on what Frost Giant is doing to create the first "social RTS."