Brad’s Advice: Kill the Character, Keep the Platform

LightSpeed VT: https://www.lightspeedvt.com/

Dropping Bombs Podcast: https://www.droppingbombs.com/

Viral fitness sensation Robert Richetti opens up about the dark side of internet fame in this deeply personal Dropping Bombs episode. From his Pokemon Go rant that generated 100 million views to nearly passing from ulcerative colitis, Robert reveals the brutal reality behind social media success—the constant pressure for views, the mental exhaustion of being "always on," and why he's walking away from millions of followers to stock shelves and find peace.

But here's the twist: Robert isn't just quitting—he's launching a revolution in the supplement game with Steel Supplements, bringing game-changing energy drinks and healthy sodas to gyms nationwide. Whether you're chasing viral fame or seeking authentic freedom, this conversation will make you question everything about social media, success, and what truly matters. This is your wake-up call to define success on your own terms and protect your mental health above all else.

🔗 Resources

🌐 Robert's Website — https://www.robertfrank615.com/

📲 Robert's Instagram — https://www.instagram.com/robertfrank615/

▶️ Robert's YouTube — https://www.youtube.com/user/robertfrank615

🎵 Robert's TikTok — https://www.tiktok.com/@robertfrank615

💊 Steel Supplements — https://steelsupplements.com/ (Use code: RF10 for discount)

📚 Better Be FN Swole (Book) — Available on Amazon (https://a.co/d/7HANJNj)

📚 The Death of Robert Frank 615 (Autobiography) — Available on Amazon and Audible (https://a.co/d/31rKds9)

🎙️ Glorious House of Gainz Podcast — Available on all major platforms

💻 Contact Robert — Robert@steelsupplements.com

Watch the full-length video version of any Dropping Bombs episode here on YouTube.

Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.

LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:

https://www.lightspeedvt.com/

Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://bradlea.com/product/the-hard-way/

This isn't just a video. It's a wake-up call. Watch it. Share it. Act on it.

Closer School: https://www.closerschool.com/cs