
How Fractional Leadership Roles Are Transforming The Marketing Landscape
MarTech Podcast ™ // Marketing + Technology = Business Growth
Navigating Fractional Leadership in Startups
This chapter explores the complexities of fractional leadership engagement and its impact on startups, particularly in addressing operational challenges and product-market fit. It highlights the strategic advantages and potential pitfalls of hiring fractional executives, emphasizing their role in fostering growth without the costs associated with full-time hires.
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