3min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 15 - Split Testing Secrets From $300MM In Sales

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

The Biggest Problem for SEO Is That You Don't Know How to Use It and Use It to Your Advantage

The biggest thing is we'll never like exactly what you said right it's i'm sending you there just for the purpose of education yes. In google analytics there's pathways yeah that you can see entrance pages and exit pages so are they coming from like the main home page clicking to a blog and then just bouncing? You kind of figure out where the leaky hole is in the bucketYeah so with the content there's definitely different kpi's like for seo i mean it sounds crazy but like i'm actually trying to help the seo team further as Like a seo agency let's get your time on page higher  and all those metrics that you get to improve and get better

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