Conquer Local Podcast cover image

706: Transforming Your Business in the Hyper-Digital Era | John Rossman

Conquer Local Podcast

CHAPTER

Accelerating Risk and Value Validation in Business Transformation

The chapter emphasizes the importance of proving project viability before full investment, using input and output metrics to validate risky aspects. By de-risking initiatives through metrics-based validation, businesses can confidently invest in uncertain bets.

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